Adapting to EV Trends with Sustainable Surface Finishing Solutions

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Originally Aired - Thursday, September 15 12:00 PM - 12:45 PM

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Event Location

Location: Gold Ballroom


Event Information

Title: Adapting to EV Trends with Sustainable Surface Finishing Solutions

Event Type: Sponsored Session


Description

The tightening of CO2 regulations and the introduction of sustainability roadmaps in the automotive industry are leading to an increase in alternative drive system vehicles, with an intense focus on sustainable materials, products and processes. This extends throughout the supply chain to Tiers and applicators producing components for OEM's. Electrification applications present many technical and commercial challenges requiring innovative, new solutions. As a leading supplier of surface finishing chemistries, Atotech has the technical experience and global footprint to support the automotive industry in developing these solutions. In this presentation, Global OEM Director Bernd Frank will discuss market trends related to electrification, including a deep dive into bus bar connections. Global Product Manager Brandon Lloyd will address the topics of battery housings and aluminum structural components.

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